Tiendas Online (La Flor y Nata)
A new website owned by Rondeñas Hilde and María has been launched from Ronda, and is already capturing the imagination Spanish speaking shoppers looking for their favourite brands online.
Named La Flor y Nata (www.laflorynata.es), a Spanish expression that roughly translated means the flower and the cream, though is more fittingly described as the best of the best, La Flor y Nata has grown quite rapidly and showcases many of Europe’s most popular brands such as Mango, Miss Sixty, Tommy Hilfiger, Catwalk, Diesel, Cowgirl, Outlet, and many more.
Ronda Today spoke with Hilde and María to ask about their website and the response they’re getting from shoppers and retailers.
Designed by the ladies, La Flor y Nata is designed to be attractive for women of distinction who enjoy shopping but lack the time to visit every shop in town. Perhaps they are working or caring for their families, or perhaps like in Ronda they aren’t able to see their favourite brands without travelling to the coast.
La Flor y Nata contains the best of the tiendas online (online shops), and whilst the site is yet to earn any decent income both Hilde and María are very excited about its potential. Already the ladies have a mailing list of several thousand women who enjoy keeping upto date on the latest online shopping discoveries.
Every month La Flor y Nata send an email update with new tiendas online they’ve discovered, and they’ll often pick the best offers from retailers to include in their email.
The greatest pleasure the two ladies receive is when they receive an email thanking them for producing their website which acts like a giant yellow pages of online shops in almost every category from women’s fashion to children, appliances, shoes, jewellery, rugs and more.
Whilst the site is in Spanish, Hilde and María doubt English speakers will have any trouble using the site due to the large number of very descriptive images, with their intention that women should be able to relax with a wine and enjoy browsing the various shopping sites with ease.
In addition to providing the very best online retailers, La Flor y Nata also arrange regular competitions for their susbscribers, simply send them a mail to enter the draw, or refer a friend to win some interesting prizes from major retailers.
Both Hilde and María speak excellent English as well as Spanish so if you see something you like about their website, or if you’d like to request they add a retailer, simply send them an email, their contact form is listed under ‘Contacto’ on La Flor y Nata website.
In the near future Hilde and María plan to add several UK based online retailers, though they are keen to emphasise they will only list retailers that are willing to deliver in Spain.
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Me parece una muy buena idea por parte de esta dos damas.Aunque el momento es dificil por la situación económica,creo firmemente que si trabajan con constancia alcanzarán un buen lugar en el mercado online , aunque éste mercado aún es muy bajo en España, pero llegará al nivel de otros paises .
MUCHO ANIMO A LAS DOS DAMAS !!